Hotel Marketing Workshop
Dear Hotel Owner
- Are you discouraged you don’t get more traffic to your hotel website, and would like to know how to fine tune it to increase traffic and get higher conversion rates?
- Do you need to find more most cost effective ways to grow your list of prospective customers, engage and convert them to loyal paying guests?
- Would you love to have your hotel talked about in all the right circles and featured in the press so you can attract the attention of your ideal guests?
- Are you frustrated you cant rely more on your team to take an active role in helping you increase your hotel sales?
If you’ve answered yes to any of these questions then read on…..
Get a backstage pass to my one day EDGE workshop where we we’ve addressed all these questions
Get the full programme on DVD as recorded at the live workshop
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Are you looking for ways to give your hotel a competitive edge?
- Perhaps you are looking for ways to get more restaurant reservations, improve your room occupancy rates, or increase spend per head
- Or you’re so involved with working in the business day by day that you are unable to take that step back to work on developing a hotel strategy to develop your business for longer term growth
- Perhaps you’re looking at ways to increase your profitability to give you more long-term financial security and the potential to sell the business.
- Maybe you’re frustrated with the lack of interest or commitment from your staff and want to find ways to get your team enthusiastic about the business or to find the type of staff you really need.
- Do you need to put some passion back into running your hotel business because the hours and the workload are so demanding, that it’s controlling your life, and you need a way of making things run more smoothly so you can take a break?
Zeal Coaching works specifically with small independent hotels and inns. We can work with you to improve all the key areas of your hotel business, providing you with the tools and the knowledge to run your hotel business effectively and profitably.
Here’s how we can help your hotel business
- Identify lost sales opportunities and show you how to give your hotel a competitive edge to bring in more revenue from existing and new customers
- Review operating practices to identify how you can reduce costs
- Help you establish systems to manage more effectively and enable you to save time, energy and money
- Create operational standards and benchmarks to ensure consistency so every guest gets the same high standards
- Train your staff be the best they can at delivering fantastic customer service whilst increasing your profit margins
- Review your management practices and leadership skills to enable you to get the absolute best from your team even when you’re not there
- Help you define your long-term vision so that you can plan your exit strategy
Imagine having the confidence, tools and knowledge to take the next steps to make your hotel business truly profitable.
Whether you have been successful and found that of late it’s all felt a little flat and you know you could do more.
Or you are feeling the pinch and business is slowing sliding downhill and you want to stop this trend in its tracks.
But where do you start?
- Do you cut labour costs even further and cover some duties yourself?
- How can you keep food costs down when prices are forever creeping up?
- How do you stand out to retain and attract more profitable customers when there is already so much competition out there, all offering cut price deals?
- Do you target a different market all together to capitalize on current market demands?
The trouble is when you are so involved in the business it is often difficult to assess things objectively. How do you prioritise all the things that really matter to get the result you deserve?
And even when you know exactly what needs to be done how do you find the time to do all the things that need to be done to take the business forward strategically without running yourself into the ground?
Applying a few proven principles to your business can make the difference between break even and record profits. It can mean the difference between you running around like a headless chicken picking up the pieces, and having a dependable team who run the show just as well when you’re not there. And it can make the difference between one-time customers and those that come back time and time again.
These examples are just a tiny part of what we do. It’s seldom just about one thing that drags down a business and makes such demands on your time that you wonder if it’s all worth it.
Half interested?
Have you really got what it takes to be an exceptional hotel manager?
Only read on if you think you fulfil these 7 important criteria
- You recognise that running a restaurant or hotel is a business, which needs focus and direction, robust systems and good management to be successful
- You want to see a marked improvement in your business over the coming months
- You recognise that to get results you are the one who needs to take some action
- You know you and your business can do much better, even if you don’t yet know how
- You realise the importance of being honest with anyone who wants to help you succeed
- You are prepared to take that metaphorical kick up the backside to get things going
- You don’t want to be working in your business every day for the rest of your life
If you have answered yes to all of these, now do something about it
Here’s how we work.
Drop me an e-mail to caroline@zealcoaching.com or give me a call on 07887 540914, giving me an indication of where you feel you need help. Give me your phone number and let me know the best times to call you.
If we think we can help, and you like the sound of what we can offer, we’ll then organise for one of us to come and visit you on site for an initial consultation. This is free and without obligation for venues in Surrey, Sussex, Hampshire and Kent. We’ll then propose the best course of action, and you can take it from there. If you are further afield you may be more interested in our virtual coaching and mentoring programmes or our business management tools
Seeing as you have read so far, I’m assuming something has struck a chord. So why not drop me a line about what you’d like to improve in your business. Until you pick up the phone or drop me a line you’ll never know if we can help, will you?
E-mail me now at caroline@zealcoaching.comor call me on 01403 752487 or 07887 540914


